• 01 How much would a Liberty Franchise cost me?
  • 02 Do I need to have my own Real Estate?
  • 03 When will I break even?
  • 04 Where are you selling franchises?
  • 05 Do I need to be from an apparel background to be accepted as a franchisee?
  • 06 Will the company share rental expenses?
  • 07 Does the company give any credit limit to support and run the business ?
  • 08 What is the term of the franchise agreement?
  • 09 Do you provide any business aids?
  • 10 How does the company deal with left over stock?
  • 11 What are the risk factors?
  • 12 How will advertising be handled?
  • 13 How long does it take to open a Liberty Franchise?
The initial set up cost for the store would be around 15 - 35 lac including the cost of setting up the facility with the working capital requirement for the initial period of business operations. The exact investment would vary from store to store depending on various factors such as store size, rental/self owned etc.

Having your own real estate would be advantageous, however you can also set up the store at long lease
rental projects. If not, we can also help you find a suitable location for your exclusive showroom.

The break-even point varies from centre to centre as it depends on a variety of factors such as sales, overheads, operating cost and business performance.
However, the USP of this business is its fast pay-back period and the quick break-even point.

Although we have a pan India presence, we are currently emphasizing on tier-II and other modest locations where there’s untapped potential.

Prior experience in the retail/apparel industry would be desirable, but not mandatory. Our franchise program is designed in such a manner that it assists, a new franchisee in all areas of operations.

The franchise has to be very careful in selecting an optimal location which will keep rentals low. The company does not share the rental cost as such but the margins provided by the company are good enough to cover rental expenses.

Instead of covering a credit limit, we encourage a cash discount of 5% for a more profitable business. Wherever credit limit is a major
concern, we follow the standard trade practice. Not on the first purchase, but on subsequent purchases, the company can support you
up to 10% of your projected business.

The initial agreement is for 5 years with an option of renewing it further. Renewal of the agreement is subject to mutual agreement of both the parties.

Yes, we do. We will help you with designing of the outlet, fit outs, equipment sourcing at the best possible price, production, staff recruitment (if required), extensive training programs by the Liberty management and various marketing programs to help you with day to day business operations.

The issue of left over stock rarely arises. We advise all our franchises to not keep stock beyond 3-4 months of projected business. Moreover, we supply only our best sellers and core articles.

Risk is only in the selection of an ideal location, therefore we advise our prospective franchises to be cautious while deciding the same. Like any retail business, the location plays a major factor in determining the successful running of an organization and keeping the business profitable.

The marketing program is devised such that the company will do the National level marketing activities focusing on brand awareness
and development. However, local advertisements and promotions shall be carried out by the franchisee with support and inputs from the management.

After signing the formal agreement it normally takes 1-2 months to set up and start entire operations.